Archive for September 15th, 2011

A New Poll Reveals Facial Hair May Be On the Rise

As much as I hate to admit it, I watch way more reality tv than I should. Truth be told, I shouldn’t be watching it at all. However, it’s a guilty pleasure I’m not yet prepared to give up. One reality show that caught my attention—maybe it’s my fondness for a bit of five o’clock shadow—was Whisker Wars, a seven-episode reality series that debuted last month on IFC. The series follows a group of whisker warriors who travel the country competing for top bearding prizes. In honor of the competitive beard-growing series, the IFC network polled approximately 10,000 Americans online about their favorite bearded gents. Not surprisingly, the Texas trio in ZZ Top took the top honor in the IFC Whisker Wars Hall of Fame with 53 percent of the vote. Other musicians included Jim Morrison (15 percent), Hasidic rapper Matisyahu (12 percent), the Grateful Dead’s Jerry Garcia (11 percent), and Kenny Rogers (9 percent). In television and movies, Zach Galifianakis (34 percent), Jeff Bridges (23 percent), and Chuck Norris (12 percent) were all recognized. Respondents also shared their thoughts on facial hair. Apparently I’m not alone in liking a little stubble on the opposite sex. Ninety-two percent of respondents said beards on guys are hot. Interestingly enough, I’m in the minority when it comes to the Best Beard for a Fella to Grow. I’m with the 20 percent who preferred “a soft, short dusting of well-maintained stubble.” Forty-five percent opted for “something truly biblical or biker, the longer the better.” As a trend, it looks like facial hair could be on the rise. What do you think? Ninety-six percent of male respondents said they planned to grow a beard in the future. If that’s the case, now might be the time to think about how you’re catering to this emerging demographic.

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