Archive for April 18th, 2011

Signature Worldwide Offers Customer
Service Training Sweepstakes

In the current economy, customer service is the key to setting a hotel—and spa—apart from the others. Exceptional service can provide a business with a significant advantage over its competitors. Keeping this philosophy in mind, Signature Worldwide is launching its Legendary Makeover Sales & Service Training Giveaway. Hotels across the U.S. can enter the contest, with one lucky hotel winning Signature Worldwide’s renowned customer service training, valued at more than $50,000. From a guest’s arrival to their departure, hotel employees will learn the value of customer service on all levels, in turn increasing profits, morale, and hotel ratings. “Signature Worldwide has been a sales and customer service training partner in the hospitality industry for 25 years, and we know many hotels are excited to improve the level of service they provide,” says CEO Steve Wolever. “We want to help the hospitality industry provide legendary experiences for their customers at every touchpoint.”

Hotels are strongly encouraged to use social media outlets, video and photos to convince the judges why they should win. Entries will be accepted on www.signatureworldwide.com through May 15. Judges will determine the winner based on dedication, enthusiasm, and commitment to success.

The Atlantic Celebrates the Royal Wedding

I suppose you would have to be living under a rock to not realize that Royal Wedding Fever has taken hold of the world—in less than two weeks, millions will be tuning in to watch the wedding spectacular. (I’ll admit, I’m looking forward to it myself. I was only six when Charles and Di wed, but I still have fond memories of watching her descend from her carriage in her puffy princess dress.) As for this wedding, it’s everywhere. It’s on the news, it’s online, and it’s even in the spa. Last week, we wrote about some fun wedding-themed offerings at The Ritz-Carlton, New Orleans. This week, get a glimpse at how The Atlantic Resort & Spa (Ft. Lauderdale, FL) is honoring the upcoming nuptials of Will and Kate. Festivities include a Royal Wedding viewing soiree, which takes place from 4 to 9 a.m. There, guests can watch the wedding on TV while sipping tea and noshing on strawberries and cream, hot buttered scones, and savory canapés. The resort is also hosting a “Royal Reception” cocktail hour to toast the newlyweds with flutes of champagne, Beefeater Gin mixes, and Bloody “Marrys” offered at $4.29 to commemorate the wedding date and light bites including mini fruit cakes on the resort’s fifth floor terrace overlooking the ocean, from 3 to 5 p.m. Finally, guests can get the royal treatment throughout the day at Spa Atlantic, where the popular Marie Antoinette and The King ($376 per couple, 110 minutes) experience will be available for 20 percent off. This tantalizing session begins with a chocolate body scrub, followed by a marshmallow body mask with a chocolate and strawberries bubble bath. The experience culminates with a 50-minute massage using a milk and honey body icing application.

“Not only is celebrating the Royal Wedding fun for our guests—especially those visiting from the U.K.—but a great opportunity for us to provide them with a day of ultimate pampering,” says Susan Aichele, the resort’s director of sales and marketing. “We aim to treat our guests like royalty and encourage them to reward themselves with luxury and relaxation on this highly anticipated day.”

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