Archive for April 13th, 2011
The Leading Hotels of the World (LHW) launched a rebranding campaign that consists of advertising, a new logo, and a revamped hotel directory. In addition to basic information about the hotels, the new directory will pay tribute to the tradition of the family-owned property. There are 23 pages dedicated to providing family histories of owners of some of the most legendary Leading Hotels. “The branding campaign is absolutely consistent with our strategy to champion independent luxury hotels, those that offer a truly unique and authentic experience rather than a corporate mandated sameness,” says Ted Teng, president and CEO of LHW. “The primary tagline—All Kinds of One-of-a-Kind—conveys the true spirit of our very individual hotels, while bringing them together under one umbrella.”
In an effort to keep clients updated on the company’s latest and greatest, HydroPeptide will be offering product training webinar trainings every Monday and Wednesday at 10 a.m. PST/ 1 p.m EST. Participants will receive in-depth training on HydroPeptide’s award-winning anti-aging skincare line, including an overview of information on peptides, the HydroPeptide collection, and prescribing clients with an ideal skincare regimen. To sign up, visit www.hydropeptide.com/pages/webinars.