Archive for February 14th, 2011
While it may feel like summer will never return here in New York City, it’s important to remember to make daily sunscreen application a priority, even when it’s cold and overcast. While we all have a tendency to be lax about sunscreen in the winter months, there is one group who seems to forget about this important practice year-round—men. MenScience Androceuticals, creator of men’s skincare, grooming, and nutritional products, has published proprietary research that shows men often choose vanity over the health of their skin. The company recently conducted a poll of 167 men, ages 20 to 55, and asked them about their sunscreen usage, and here are the not-so-spectacular results:
I urge you to take this study as a reminder to educate your male clients about the importance of year-round, daily sunscreen application and to make suncare an important focus of your spa’s retail offerings. (Check out MenScience’s TiO2 Sunblock SPF 30, a waterproof, broad-spectrum sunblock that provides protection from UVA and UVB rays using titanium dioxide, an FDA-approved physical sunblock that deflects harmful rays from skin’s surface, as an option.) After all, we’re in the business of promoting wellness, and there’s nothing healthy about skin cancer and aging skin.
If you’re a woman who has always wished to flaunt sexy, bold red nails, then February is the ideal month for you—and not just because it’s the month of Valentine’s Day. February is also National Heart Month, a time to spread awareness about heart disease, the number-one killer of women. In honor of this time, Mokara Spas in Colorado and select Texas locations is giving from the heart by support National Heart Month for the entire month of February. Mokara Spa is donating 10 percent of all proceeds from its signature manicure and pedicure sales to the American Heart Association. Also in honor of National Heart Month, Mokara Spas has launched its new Mokara Red nail polish color. Now, fresh new color is right at guests’ fingertips and it’s all to help a great cause.