Aveda Introduces New Consultation Tool

Aveda recently released a complimentary consultation tool that allows Aveda spas and salons to illustrate to their clients several makeup looks that can be achieved based on their hair, eye, and skin color. Estheticians and retail advisors can use the Makeup Ritual as a product recommendation guide, or it can be made available directly to guests to use. The Makeup Ritual cards help match the right shades of makeup to complement clients’ hair, eyes, and skin tone color, and application tips demonstrate how to apply the makeup properly.